Client Goals:
The client wanted an inviting, easy-to-navigate platform for food enthusiasts, emphasizing healthy recipes, meal planning, and dietary guidance. User engagement and a seamless recipe discovery experience were also top priorities.
My Role & Approach:
Using a layout with recipe categories and easy search features, I built a visually appealing, intuitive site that inspires users to explore diverse recipes. Smooth transitions and clear sections were implemented to create an engaging journey.
Key Highlights:
The design includes categorized recipe sections and a responsive layout for optimal mobile experience, with an option to subscribe for meal inspiration.
Challenges & Growth:
Balancing a visually dynamic layout with efficient load times due to rich imagery was challenging. I optimized performance to enhance UX across devices.
Final Outcome:
The website delivers a vibrant, user-friendly space for culinary inspiration and fosters a community feel among food enthusiasts.